Premium quality and integrity

Our Truly Grass Fed range of B2B ingredients is a premium market offering which includes cheese, butter, milk powders, caseins and whey and milk proteins

Not only do we produce our own range of consumer products but we also supply Truly Grass Fed ingredients to other natural brands, who can display the Truly Grass Fed seal on their packaging. This seal was created to communicate the premium quality and promise of integrity that goes hand in hand with our dairy.

 

B2B success stories

This year, Truly Grass Fed has delivered a number of B2B successes with high profile brands.

Ahara Rasa Ghee

Ahara Rasa is a gourmet ghee company based in Portland, Oregon. The company specialises in small-batch traditional ghee and are using Truly Grass Fed unsalted lactic butter. The Truly Grass Fed seal is also displayed on their product to highlight their verified status to customers.

International Delight

International Delight is a leading brand of coffee creamers that can be found in coffee shops, delicatessens and grocery stores all across the US. Through our partnership with the brand, we are providing Non-GMO project verified dairy proteins.

Truly Grass Fed proteins portfolio

The Truly Grass Fed B2B proteins portfolio includes whey and milk protein isolates and concentrate. Since its launch, the portfolio has grown in volume and has delivered significant value for both Glanbia Ireland and Glanbia Nutritionals. In 2021, sales of TGF are +63% versus 2020.

The success of the Truly Grass Fed B2B proteins portfolio would not be possible without the continued support of the team in Glanbia Nutritionals, particularly Paul O’Mahony and Billie Shaffer, who have been key advocates of the portfolio since its launch.

We have collaborated with a number of key brands in the ready to mix (RTM) market in the US including Legion Athletics, Garden of Life, AGN Roots and Iconic.

Research shows that customers who buy brands in this category value transparency when it comes to dairy ingredients and how they are sourced. These brands have launched a range of products that are available across the globe, all carrying the TGF seal.

Boba Tea Protein

Boba Tea Protein is one of this year’s Truly Grass Fed customer success stories. Boba Tea use only whole ingredients in their products that are sourced directly from ethical farms around the world. This includes Truly Grass Fed whey protein. The seal is displayed on their product packaging, highlighting their Truly Grass Fed verified status.

The future
The Truly Grass Fed proteins range is continuing to expand based on growing consumer demand and there are a number of projects in the pipeline, including Truly Grass Fed WPC80. Meeting this demand requires significant planning to ensure every drop of milk used meets the required Truly Grass Fed standards.