Tirlán donates €20,000 to UNICEF

Tirlán donates €20,000 to UNICEF

Donation to help support emergency aid among Turkey-Syria earthquake victims

Tirlán has donated €20,000 to UNICEF which will assist the charity as it provides emergency support to millions of people devastated by earthquakes across south-eastern Turkey and along the Syrian border.

The recent earthquakes were the most powerful to hit this already vulnerable region in almost 100 years. In keeping with our Living Proof commitment to support our communities, Tirlán’s donation to UNICEF is a fitting response which will help provide emergency food, clean water and hygiene kits to families in desperate need.

Watch the video below to learn more about how UNICEF is providing emergency support to the earthquake victims

Tirlán is proud to support UNICEF once again, adding to our €20,000 donation to the charity’s ‘Get a Vaccine, Give a Vaccine’ campaign and our €30,000 contribution to UNICEF’s work on the ground in Ukraine, which was generously boosted by a further €15,000 raised by Tirlán employees.

If you would like to make a direct contribution to UNICEF’s efforts in Turkey and Syria, you can do so by visiting UNICEF Ireland | Online Fundraising (idonate.ie)


#Embrace Equity

#Embrace Equity

Tirlán is abuzz this week with events to recognise International Women’s Day

International Women’s Day (IWD) took place yesterday, with this year’s theme being #EmbraceEquity. The words equity and equality are often used interchangeably. Despite their similarities, equity and equality are very different concepts – but what is the difference between ‘equity’ and ‘equality’?

You can watch this 4-minute video to learn more about this important difference.


In Tirlán this week we used the global IWD celebration as an opportunity to heighten awareness of what it means to be a woman in our workplace. In an effort to generate greater understanding of how we can become a more inclusive workplace for all, a number of events took place online and in-person – which you can catch up on below.

Introduction to Menopause

On Monday 6th, Menopause Consultant Catherine O’Keeffe hosted a webinar about the menopause and how it can impact women. She also provided some great advice on treatment options.

The topic of menopause has long been a taboo subject and yet it’s something every woman will experience in their lifetime. Thankfully things are changing and by introducing the topic of menopause to the conversation, we can make steps towards an increased understanding and better support for our female colleagues, friends and families.

Catherine O’Keeffe has a deep understanding of the challenges in the workplace when it comes to menopause. If you’d like to view the webinar, please click here and use passcode O1n$.QbT

Catherine has also provided us with a Menopause Support Pack which you are welcome to use or share with the women in your lives. Click here to access

IWD panel discussion with Sonya Lennon: Creating a more inclusive workplace for all

On Tuesday 7th, Sonya Lennon, who is a well-known advocate for workplace equity and also a fashion designer and stylist, hosted a discussion about creating a more inclusive workplace for all. Four of the Tirlán team (Robert Shortall, Nikki Wallace, Rory Hannon and Lisa Koep) were tasked with interviewing some of their colleagues of another gender and asked to share their insights and learnings in front of a live audience in Abbey Quarter.

ABOVE: Hosted at the Customer Experience Centre in Abbey Quarter, Sonya Lennon (left) discussed Equity, Diversity and Inclusion with Tirlán panelists Robert Shortall, Nikki Wallace, Rory Hannon and Lisa Koep (right).

Playback: You can watch the entire recording of the panel discussion and views on DEI (Diversity, Equity and Inclusion) at Tirlán shared by your colleagues by clicking below…

Tirlán – Launching a network for women
On International Women’s Day, Tirlán launched its very own ERG/Network for Women. Women represent more than 50% of the global population, yet only 25% of the Tirlán workforce are women. The intention of the ERG/Network is to represent women and other under-represented groups in our business.

What is an ERG? An ERG (Employee Resource Group) is an affiliated subgroup of employees within an organisation who share distinctive qualities, interests or goals. ERGs are voluntary, employee-led groups whose aim is to foster a diverse, inclusive workplace aligned with the organisations where they operate. ERGs typically have a senior executive sponsor. Membership is voluntary and open to all with group leaders selected by members.

In her role as Chief ESG (Environmental, Social, Governance) Officer, Lisa Koep will sponsor our ERG/Network for women.

Our ERG/Network will welcome membership from all genders and will give a voice to women and their allies to help advance the agenda for a more inclusive workplace for all and better representation for women.


Celebrating our Tirlán Women in STEM

The United Nations theme for International Women’s Day is “DigitALL: Innovation and technology for gender equality”.

To recognise this, some of the inspirational women who work with Tirlán in the STEM areas of Science, Technology, Engineering and Mathematics were interviewed.

Keep an eye out on social media for this amazing group of women who will feature over the next few Days on LinkedIn and Twitter.

Here is just a taster of what to expect. Thanks to all the women who took time out to share their stories with us.


Employee Spotlight

Chewing the cud with… Ed Elder

Each month, we put the spotlight on a Tirlán employee and for our March newsletter, we’re talking to Ed Elder

Delivering the new corporate identity and the Tirlán rebrand has taken a massive team effort and a huge number of people from right across the business have played key roles in its successful roll-out, Strategic Programme Manager, Ed Elder, says.

“My focus remains on implementing our new corporate identity, Tirlán, within the business under the Destiny programme of activities. I moved into the role of Strategic Programme Manager 12 months ago and my job is to deliver large projects and programmes for the business.  My initial task was to work with the existing group developing our new name and then to stand up a cross functional team to launch and implement it within the business.

“Tirlán has been very positively received, with great momentum built from day one. Our new name was seen as respectful of where we have come from and ready for our future. The timing was perfect as we also opened our new Collaboration Hub, Abbey Quarter. Our key focus was on building awareness of the new identity both locally and internationally. We knew this would be a journey – Glanbia was 20+ years in the making after all.

“We activated our employees, shareholders and customers to get the name out there. The launch on August 31 2022 triggered a defined period of time in which we could use the Glanbia name. That period expires on March 31st 2023. By then our new identity will be used across our 52 branches and our 11 plants, our 570+ packaging materials, our operations and our 150+ milk tankers, to name but a few areas. Behind the scenes, there are hundreds if not thousands of instances where we have replaced Glanbia with Tirlán to ensure we can operate as our updated legal entity, Tirlán Limited, from 2nd April 2023.

“They say it takes a village to rear a child. It has taken an incredible village to deliver what we’ve achieved in the past year. The momentum behind this new era has touched every part of our cooperative. We would have struggled to achieve all that we have if we didn’t have the excitement and the energy that the new name and the new identity generated within the business and throughout our communities.”

Ed has worn several hats since he first joined Tirlán seven years ago. Initially joining Glanbia Agribusiness, he worked in operations across both Clonroche and Portlaoise feed mills. Following the formation of Glanbia Ireland, Ed moved into the role of Head of Health & Safety. Within 12 months of moving into health and safety, the Covid-19 pandemic reached Ireland. Whilst the challenge this brought was unprecedented, our people rose to the task and Ed played a role from the start of the pandemic, through to leading our C19 response and the relaxation of our protocols almost two years later. During this period, we reduced our lost time accidents by almost 70% and kept our people safe and well during Covid-19. This experience gave Ed a broad understanding of our organisation and a network of colleagues to lean on. Many of these played a key role in the implementation of Tirlán.

“My Health & Safety role gave me a real understanding of the business and how it works together. Moving into this role was a natural fit as I had an understanding of who did what and how we could all work together to achieve our goal under the new name and our new structure.”

The former rugby player says that while he has hung up his boots, he unwinds by heading off into the mountains with pals on Sundays on trail bikes. At this time of the year, there’s also plenty to do in the garden with his partner, Kelly. They’re avid gardeners and readily admit that while their garden looks great, the walls inside the home they’ve recently made together are still white. The interior, he says, is a work in progress.

What’s the next challenge for Ed? “We’ve a number of elements to deliver yet under the Destiny programme. My future could be on this programme for a while yet – or on another strategic programme. But whatever the future brings, I know I’ll have a loyal, energised and willing team around me. We totally underestimated the momentum and the power generated by a new name. That spirit will endure.”

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Engagement Survey

Helen Kiely, Head of Culture and Engagement, Tirlán

Making great things happen

Helen Kiely, Tirlán’s Head of Culture and Engagement, outlines why it’s so important to participate in this year’s Employee Engagement Survey

At Tirlán, everyone’s opinion is valued. By capturing your opinion, we can identify those things that will help us create a better employee experience for everyone. That’s why we are asking you to participate in this year’s Employee Engagement Survey. The survey will take place from March 20th to April 2nd during which time we are asking all of our 2000+ employees to take 10 minutes out of their working day to participate.

Why participate?

Employee Engagement surveys like this are rolled out routinely, with the last companywide survey taking place in September 2021. In brief, the survey results help us to increase our understanding of our people and what motivates you, how happy you are at work and how we can best support you in your day-to-day life in Tirlán.

This year’s questions will include some old, from previous surveys, and some new. To help us bring our new values to life, our survey questions have been selected to give us specific insights into how we are doing in terms of value-based behaviours and actions. This will help each of our teams, sites and functions establish a baseline against the new values so we can better understand what we need to do to improve but also help us track progress.

Confidentiality

We know how important confidentiality is and like previous surveys, we have engaged the help of a third-party survey management company Glint to host this year’s survey for us. In essence, Glint do all of the survey work for us from distribution to response collection and then give us access to their platform where the results appear in an anonymous format. In addition, we only view individual team results where there are five or more team members. Comments and responses can never be attributed to any employee.

How to participate

There are a number of ways to participate this year in order to make the survey accessible to all Tirlán employees. In operations and retail environments, access will be given via laptops and IT kiosks. For those with email access, you will receive a link directly from Glint to complete it online. For everyone, please feel free to scan the QR codes that you will see on posters, tent cards and on lan screens and take part on your mobile device.

Your opinion matters

At Tirlán, we pride ourselves in being a caring organisation. We want to build a culture in which all of our employees thrive and feel they belong. We know that by listening to diverse views and ideas, great things can happen. Please share your views with us from March 20th – April 2nd and help us make Tirlán the best possible place to work.


Chewing the cud

Chewing the cud with… Philip McCabe

Each month, we put the spotlight on a Tirlán employee and for our February newsletter, we’re talking to Philip McCabe

Ensuring that Kilkenny Cheese Ltd is ready to begin operations from January 8th next year is now top of the work agenda for Strategic Programmes Manager with Tirlán, Philip McCabe.

“I’m part of the Tirlán Strategy team and am currently working on a number of projects including the ORP Programme for Project Orange. A big part of my role at the moment is to make sure that we have the people and the processes in place ahead of our start date next January.

“We have 80 people to hire in the next year. A number of roles have been filled and some are currently advertised such as Automation Manager, Quality Manager, Planning Manager and Environmental Health and Safety Manager.

“We will have other roles coming on stream after that. All roles can be viewed on the careers section of the Tirlán website and elsewhere. Anyone who helps us fill these positions is eligible for a referral bonus, so we’re asking everyone to keep their eyes and ears open so we can attract the best possible candidates.

“It’s currently a very competitive recruitment environment as we have full employment. Having said that, these are unique opportunities for people to start in a greenfield dairy plant. The dairy industry is also a very stable industry, particularly when you compare it to what is happening in the tech industry at the moment.

“This state-of-the-art plant will be here for the next 60 years and beyond… We’re very fortunate to have fantastic partners in Royal A-ware and this new team will be responsible for a whole new way of processing cheese in Ireland. It will be an exciting place to work.”

Philip will be eight years in Tirlán in April and revels in his role. He began as a HR Business Partner in Agri and was heavily involved in the transition to Glanbia Ireland. The decision to go back to our cooperative roots was a very positive one, he believes.

“It has been a landmark year. The move to Abbey Quarter was fantastic and it’s great to have the teams together in one building. It has been a huge game changer for us and it’s great to be back in the same building as the agri team, many of whom I wouldn’t have seen because of Covid. I really like the idea of being a cooperative and that we are returning shareholder value to our suppliers and our communities.”

How does he unwind from the demands of such a challenging role? “I do a bit of jogging. I have small children so unfortunately I’ve no time for golf or cycling presently! I like following Meath football in good times and bad. It’s great to see my old Economics teacher in charge of the team and Sean Boylan on the line!

“I’m also proud to be on the board of the local cancer charity, Cois Nore, and am delighted to see Tirlán sponsor the local 5k run. Every euro raised by the charity is put to good use in offering services that wouldn’t be available in Kilkenny otherwise.”


A worthwhile charity

A worthwhile charity

Tirlán was proud to support the Cois Nore 5km run which took place at Kilkenny Castle Park on Bank Holiday Monday.

Set up in 2013, Cois Nore is a cancer support centre based in Kilkenny. The services are free of charge and they provide a range of therapies for those diagnosed with cancer including counselling, fatigue management and information sessions such as communicating with children about cancer.

Nearly 400 people, including Tirlán colleagues and 64 children, took part in the run which took place on February 6th. Speaking to Overherd, Cois Nore Manager Mary Dolan thanked Tirlán and the wider community for their support. “Cois Nore had another great year with our ‘5k for Brigid’s Day’ event in Kilkenny’s Castle Park. So many people supported our work through their participation and our amazing volunteers gave so generously of their time to help organise the event. We couldn’t have staged the event without the support of our business sponsor Tirlán, our media sponsor KCLR and our partners the Kilkenny City Harriers Athletics Club. We are a community-based charity working hard throughout the year to support people through a very difficult time in their lives and this event will help us to continue providing our important services.”

The run is an important fundraiser for the charity. It costs the charity approximately €250,000 a year to run their services. They have over 450 active clients on their books and have worked with over 1,000 clients in Kilkenny and the surrounding areas. This is the second year that Tirlán has supported the run.


Year of the Rabbit

Year of the Rabbit

Overherd catches up with colleagues in China to see how they’re celebrating the new year

Chinese New Year celebrations took place at the end of January as millions of people around the world enjoyed travelling to see loved ones for the first time in years as lockdown restrictions eased in China.

2023 is the Year of the Rabbit and people born in this year are said to be kind and quietly confident. They steadily move towards their goals, no matter what negativity others give them. With good reasoning skills and attention to detail, they make great scholars. They are social beings with an attractive aura. However, they find it hard to open up to others and often turn to escapism.

With the Year of the Rabbit underway, Overherd caught up with Tirlán colleagues in China to find out how they enjoyed the New Year celebrations.

Barry Deng, Key Account Manager

During the CNY, thousands of people return to their hometowns for family reunions. And I’m one of the returnees.

After getting home, I cleaned the house with my family, pasted Spring couplets, have reunion dinner and sent New Year wishes to each other.

My favourite Chinese New Year tradition is to set off fireworks. It is believed that fireworks can take away the bad luck and make the New Year more lucky. Fireworks also make the atmosphere of Spring Festival even stronger.

Anne Chen, Assistant Marketing Manager 

Pictured are ‘Fa Gao’ traditional Hakka dessert made during the Spring Festival. The top shape looks like petal which means the New Year with happiness, wealth and good luck just like blooming flowers, it brings the blessing to people and ancestors.

During the Spring Festival, family members prepared incense, red candles, foods and goldleaf paper to worship our ancestors and we pray for the coming year safety and happiness. Burning is regarded as a way of transmitting information to the invisible, so at the end of the worship we will burn the goldleaf paper to ancestors and gods.

Tracy Wang, Assistant Logistics and Planning Manager       

The first day of the first lunar month is Spring Festival, the beginning of a New Year for China. The Spring Festival celebration is a continuous process starting from the 23rd or 24th of the 12th lunar month.

According to the Chinese traditions, people often worship the kitchen God, do Spring Festival shopping and house cleaning until New Year’s Eve on the lunar calendar.

We’ll paste the Chinese character ”Fu” and post Spring Festival couplets on door frames. The joyous atmosphere of CNY will linger until the first full moon of the first lunar month.

Claire Hou, Brand Manager

The annual lantern fair normally will open on the first day of the lunar New Year and last to January 15, according to the lunar calendar. At Shanghai’s Yu Garden, this year the lanterns are inspired from a Chinese ancient mythic text – The Classic of Mountains and Seas. There’s a very impressive Rabbit Lantern and kids are happy to get a small rabbit lantern.

Haley Zhang, Marketing Assistant

In my family, we cooked a lot of dishes this New Year. My dad also specially made sun shaped dumplings for me. My niece wore Hanfu to celebrate the Spring Festival on Spring Festival’s Eve, we all think she’s very cute and pretty. With the end of Covid-19 restrictions the streets are bustling again and many markets are open. There are also some traditional events in the market, such as Chinese shadow puppetry and sugar paintings. This year my friends and I also had the opportunity to set off fireworks together.

Sandy Ge, Tea Beverage Channel Manager

Before the New Year’s Eve, the family gathers in the elder’s home, and then pastes the word “fu” around the house. We then have fun setting off firecrackers and eating the reunion dinner. On New Year’s Eve the family watches the New Year’s Party together, perhaps playing with friends online or offline. When I was young my favorite thing was to receive red envelopes from elders. The Spring Festival means reunion when you grow up.

Steven Zhang, Head of Food Service Channel

During the Spring Festival holiday, I chose self-driving travel to adjacent province-Zhejiang. I planned to visit three places, however due to the traffic jam on the road I had to cut the intended route and reached only one resort finally. Someone pointed out this is a “Retaliatory Consumption” after three years Covid-19 activity restriction.

I’m happy to share with Tirlán colleagues some impressive scenes I witnessed blow.

Magnificent Hangzhou bay cross-sea bridge. It’s total 36km to connect two cities, where I think it’s one of the most unforgettable driving experiences.

Putuo Mountain is a well-known Buddhism paradise for Chinese people. According to the statistics 0.26million tourists visit Putuo Mountain within two days during Chinese New Year holiday. People pray gods to protect them a health and prosperous year of Rabbit.

A photo with the god of money (real man cosplay). It’s an emblem to get wealth


Eye to the future

Eye to the future

Lisa Koep, Tirlán’s new Chief ESG Officer, chats to Overherd about her ambitions for her new role

Lisa Koep joined Tirlán as Chief ESG (Environmental, Social & Governance) Officer last December in a newly created Executive Leadership Team role that will define and drive our organisation’s agenda as we advocate for a more sustainable and responsible business. Lisa is responsible for building on Tirlán’s existing ESG initiatives and plans, while guiding the execution of our strategy with further ESG ambitions and targets for our business.

Overherd at Tirlán was delighted to catch up with Lisa after her first couple of weeks in the job to learn more about who she is, her first impressions and what she hopes to achieve in her new role.

Lisa, thanks for taking the time to sit down with Overherd during what we’re sure has been a busy few weeks for you. Perhaps you could tell us a little about yourself?

It’s my pleasure, I’ve really enjoyed meeting as many people as possible since I started and I’m delighted to be introduced to Overherd’s readers.

I’m originally from a city called Kiel in Northern Germany, which is about 90km north of Hamburg. I’m 43, have two daughters aged 11 and 12, I’m married to an Irish man and we have a Cocker Spaniel called Johnny. I am currently living in Kilkenny and we are planning on moving to my husband’s family farm in Borris, County Carlow in the coming months. My family has had strong connections with Ireland for four generations and I’ve fond memories of frequent holidays spent exploring the country. While still in secondary school, I came to Dublin for a school exchange and liked it so much that I didn’t return to Germany for many years!

After school I went on to study economics and geography at Trinity College, with a focus on resource economics and sustainable development. I then did a Masters in communications before I started my professional career in 2006, when I joined Lidl Ireland in a project management role. One of those roles was to set up Lidl’s first CSR programme. After seven years with Lidl, I returned to university to pursue a PhD in business with a focus on Corporate Social Responsibility (CSR) and Sustainability. For the first time in many years, I then returned to live in Germany where I lectured and researched sustainable business practices at a German university before re-joining Lidl as their Head of CSR/Sustainability in 2019.

It sounds like you went full circle with Lidl. That must’ve been a very interesting journey over the years?

It certainly was! I worked in many different functions with Lidl when I started, which was really exciting and interesting as I got broad experience in the food retail industry. It was also great to get out and do applied work as opposed to theory in college as I’m a very hands-on type of person.

I’ve always had a really strong interest in sustainability. As an undergrad studying geography and economics, there was a big focus on resource and environmental economics, as well as sustainable development. At the beginning of my career with Lidl, they were only just starting to embrace corporate citizenship and social responsibility, while not so much the sustainability side. I was very interested in sustainable business practices, so that’s when I decided to go back to university and do my PhD and also work as a postdoc, where the focus was on sustainable and responsible business management practices. What I really learned here was how to measure sustainability and translate it into business terms, in addition to the positive environmental impacts of sustainable business. In a nutshell, what’s good for the environment can be good for business too.

Following a number of years in academia, I returned to Lidl Germany as Head of their Sustainability Department. There, I was responsible for the environmental and also the social strategies to really drive and implement the sustainability agenda. I was also responsible for internal as well as external communications.

One of the most interesting turn of events during my time with Lidl was in 2020 when the company encountered farmers protesting against the retailer, with complaints that we were neglecting the supply chain. Even though Lidl didn’t deal directly with farmers, the company realised that there was a potential to provide support in the form of farmer advocacy on issues such as animal welfare. This led to us looking at the supply chain in its entirety, developing a successful programme which supported farmer’s interests and how as a retailer we could help them transition to higher animal welfare standards and future oriented farming.

Now, I’m delighted to return to Ireland and join such a professional and ambitious organisation with a really people-focused culture and a great commitment to sustainability.

ESG is a very broad ranging three letter abbreviation. With Tirlán in mind, can you tell us more about what Environmental, Social and Governance actually means?There is a lot of talk in the business world around ESG. Simply put, it refers to a business’s impact and two-way interactions with environment and society, as well as how robust and transparent its governance is. More specifically, it measures how a business integrates environmental, social and governance practices into operations, as well as the business model, its impact and its sustainability. In the agri-food-sector, it’s becoming increasingly important to reduce the environmental footprint and to report on it. As a result, it is a very dynamic area with plenty of new requirements and changes happening. At Tirlán, there are a lot of activities already underway from an ESG point of view; it’s a matter of tying these together and adding a little more structure and strategic outlook. There’s already so much going on in the organisation and a fantastic pool of knowledge and talent working on the Living Proof agenda. My aim is to further develop our sustainability strategy, to drive its execution and to strengthen the governance mechanism within the organisation to really push the sustainability agenda from an environmental and social perspective. That starts with asking a range of questions – how are our teams structured around ESG, how are decisions made around it and how do we make sure that we are fully compliant with the reporting aspects? We’re operating in a highly dynamic environment so it’s about translating everything that’s happening outside of Tirlán from a sustainability governance, regulatory and political perspective, understanding what this means for our organisation and developing proactive strategies around that to achieve the targets and progress required of the agri-food sector.

Following your first weeks here, what are your first impressions of Tirlán?

From an ESG perspective, Tirlán has a strong heritage of implementing environmental health and safety mechanisms, which is an excellent basis for good and strong sustainability management. There are a lot of experts already working together in the Sustainability Hub on these matters and I think for people that are not so close to this team, they might not realise how many people are already involved in sustainability and ESG related issues. The task in hand now is to structure all ongoing activity, making it transparent and ensuring everyone across the organisation is strategically aligned. I really must pay a lot of credit to what has been done already. The Living Proof strategy, the targets that have been communicated and the activity that’s already taking place are a great foundation and have put us in a good position to achieve our targets over the time frames that we’ve set out.

From a personal perspective and a more general perspective of Tirlán, I’m really delighted to have joined. It is hard to know what to expect when changing jobs, but as soon as I arrived in Abbey Quarter I felt very at home. This is due to a number of factors. One is the level of professionalism and business excellence which is comparable to any high-level international organisation. Another aspect that is impressive is the fact that Tirlán is a farmer owned cooperative. It shows how business can be done in a socially responsible way through cooperation.

Most importantly, there’s a very strong commitment to sustainability, which is fantastic – Tirlán is really positioning itself as a future oriented company. And of course, what makes all this work is the people. It’s a very people focused culture here with a little bit of a family feel which has been nice to experience – all while still hitting targets, which can sometimes be a difficult balance to achieve. People here at Tirlán are very committed, they work extremely hard and they’re dedicated to ensuring organisation’s success.

Looking in the short to medium term, what do you want to achieve in your new role?

That’s of course a very big question and there are a number of pieces we need to knit together to tell the story. Firstly, it is to review how do we work together to achieve our Living Proof targets. We have a very good foundation with our existing Living Proof strategy; now it’s about challenging it and then finetuning it to focus on results and progress. What’s going to be hugely important is the implementation and execution piece, documenting in an evidence-based manner how we are moving towards our targets and what actions and results we have achieved. A hugely important aspect for 2023 will be how we report on sustainability, thinking about the established reporting standards we want to adopt as an organisation and how we use them to help us drive our own agenda. Driving awareness of ESG KPIs within our business is hugely important as is our external stakeholder management – how do we let people know what we’re working on and what we have achieved? Showing what we’ve achieved and being evidence based is a very strong story – Tirlán has a lot to tell. We need to create that awareness amongst our customers and be a more proactive and confident about what we offer. And then of course, it’s about how we drive the sustainability agenda through our organisation by creating a culture in which every Tirlán colleague feels part of the sustainability agenda and understands how their actions make a difference – that’s hugely important in this journey. I really look forward to meeting more Tirlán folks over the coming weeks and months and achieving this together!


Ooh La La!

Ooh La La!

Tirlán catches the eye at FIE in Paris

Before Christmas, the Tirlán Commercial team continued with the launch programme for our company’s new identity by taking a stand at the largest Ingredients trade show in the calendar, FIE (Food Ingredients Europe). The show took place in Paris from December 6th to 8th and Tirlán had a great presence with an eye-catching stand, showcasing our new B2B packaging and our full range of dairy and plant-based solutions. Many Commercial team members attended the show to conduct customer meetings and build a strong pipeline of new leads.

Commercial team members (L-R) Ann Meaney, Aoife Herlihy, Lisa Robinson-Sweeney, Gwen Gould, Tess Kelly and Eve Mulcahy pictured at the Tirlán FIE stand in Paris

As part of Tirlán’s presence at the show, the Commercial team also had a wonderful opportunity to host a customer evening in the Irish Embassy in Paris with Ireland’s Ambassador to France Niall Burgess, where both he and Tirlán’s Director of Ingredients Aoife Murphy addressed the large gathering. The ambassador spoke of Tirlán’s “essence of being a company that is deeply local, but deeply global in its reach”.

Ireland’s Ambassador to France Niall Burgess addresses the crowd at the Irish Embassy in Paris

Speaking to Overherd, Head of Ingredients Marketing Ann Meaney told us: “Europe is a strategic market for Tirlán where we have built significant partnerships and relationships over the years. It was fantastic to get back to FIE and to have our own stand. Meeting customers face to face again is vitally important to maintain strong links and create new ones, especially as we’ve our new co-operative story to tell along with launching our new brand identity. The networking opportunity at the Irish Embassy was the cherry on top of a great few days with our team and customers in awe of the beautiful surroundings afforded to us by the Irish Ambassador.”

Watch the video below to learn more about FIE and the Irish Embassy Event


A trip to NZ

Gordon Grey, Thomas Ryan, Grace O’Dwyer, Brian Hanafin at the New Zealand national agriculture outdoor event ‘Field Days’ in Hamilton

A trip to NZ

A recent trip to New Zealand provides Tirlán with an insight into how other global co-operatives operate

Four Tirlán staff members including Brian Hanafin, Head of Milkpool and Technical Development and Grace O’Dwyer, Retail Marketing Manager, recently embarked on an information gathering exercise to New Zealand. The team concentrated their learnings on areas including milk quality, on-farm sustainability, the evolving regulatory environment and how farmers are serviced from a commercial standpoint.

Thomas Ryan and Grace O’Dwyer with Fonterra/Farm Source Store Manager in Hamilton

Speaking with Overherd, Brian said: “Tirlán is on an ambitious journey to become one of the leading co-operatives in Europe, so it’s important we get a first-hand understanding of how other global co-operatives operate and what we can learn from them. Equally, it’s important for us at Tirlán to understand when we’re going above and beyond to deliver across the wide spectrum of activities we undertake on a daily basis. We took this trip to gain an insight into where farmers in New Zealand are in terms of sustainability, milk quality, procurement and equally to understand the country’s evolving regulatory environment. Similar to our own dairy industry, there are a mix of challenges and opportunities that New Zealand is grappling with. There’s a universal acceptance that some on-farm practices in New Zealand are no longer acceptable to regulatory bodies, customers and international consumers. The learnings and information that we’ve taken from the trip will prove invaluable going forward.”

Brian Hanafin and Gordon Grey discussing milk quality standards with Fonterra representatives

While there, the group met 12 farmers who shared the challenges facing the agriculture sector in New Zealand. “It was great to hear about the approaches they’re adopting to help them overcome these challenges. Sustainability and innovation are very evident in the solutions they employ to help them farm more efficiently. I also spent a number of days with Fonterra Co-operative Group’s commercial arm, which was really interesting,” said Grace. Tirlán has invested in building relationships with key personnel in the milk supply function within Fonterra over the last number of years, sharing similar experiences and solutions in a pre-competitive space. “It’s on this basis that we selected the study trip to New Zealand, as it offered the best opportunity to understand a similar milk production model where we could benchmark performance across similar performance indicators,” added Grace.

In Figures – The New Zealand Dairy Industry

There are a lot of comparisons between Ireland and New Zealand’s dairy industry, mainly in relation to seasonal pasture-based systems, the low cost of production relative to barn-fed cows, large neighbouring markets and an inventory of natural resources that need to be protected for future generations. New Zealand is about three times the area of Ireland, with a national milk volumes of close to 22 billion litres of milk.

  •  4.921 million dairy cows
  • 11,179 herds
  • 2.84 cows per hectare
  • Average herd size is 440 cows (770 Canterbury)
  • Average yield 4296 litres/average milk solids 385kgs
  • 95% product exported worth 18.6 NZD, representing 23% total exports and 5.3% nominal GD