Pictured at the event in Tokyo from left to right are Masato Nakamura, Tirlán Ingredients Regional Sales Manager Japan and APAC; Ulrik Bagge-Hansen, Senior Regional Sales Manager APAC & Americas; Tirlan Ingredients Head of Global Sales Darren Barcoe; Tirlán Ingredients Head of Marketing Ann Meaney; Lacto Japan CEO Motohisa Miura; Minister for Agriculture, Food and the Marine Charlie McConologue; Tirlán’s Director of Ingredients Aoife Murphy; and Shane McDarby, Tirlán’s Head of Category Cheese and Butter.

Tirlán identity launched in Japan

The Ingredients Team recently launched Tirlán at a Trade Mission in Japan

The Ingredients Commercial team recently travelled to Tokyo as part of a Bord Bia ministerial Trade Mission led by the Minister for Agriculture, Food and the Marine Charlie McConologue, The Irish Ambassador to Japan Damian Cole and Bord Bia interim CEO Michael Murphy.

During the three-day trade mission, the Tirlán team had the opportunity to launch our new company identity for the first time overseas at an exclusive customer event.

Speaking at the launch in Tokyo, Aoife Murphy, Director of Ingredients at Tirlán, told the dignitaries and special guests in attendance that “the world is constantly evolving and we have really seen that over the last few years. To meet the future, with all the challenges and opportunities it brings, we have had to constantly evolve too. We have harnessed all that is great about Glanbia Ireland to bring it with us into our future as Tirlán. Our heritage, our people and our ever-growing expertise provides us with everything we need to meet the challenges of tomorrow and support our many valued partners and customers into the future.”

As part of the trip, the Commercial team also conducted a series of customer meetings for both our dairy and plant-based ingredients. The trip was hugely successful and Tirlán was very well received by all customers.