
New Consumer International launch
Tirlán is gearing up to launch Avonmore Professional 10 Litre Cream
Tirlán is set to launch the latest extension to the Consumer International portfolio – Avonmore Professional 10 Litre Cream Bag-in-Box (35.1% and 35.5% cream). With a €3.1 million CAPEX investment and the installation of a new line at the Lough Egish UHT site completed, the first production took place in February. Product will launch in Saudi/April and China/May. Plans are underway to extend the launch across SEA, MEA and Europe.
This latest innovation not only enhances our product portfolio but also plays a crucial role in supporting our growth in the Food Service sector. The baking industry in China is developing rapidly, with demand for high-quality dairy ingredients increasing. Compared to the 1L pack, this format offers greater efficiency and energy-saving benefits, perfectly suited for industrial scale bakeries, and offers an incremental growth opportunity for Tirlán.
The project involved significant cross functional team collaboration, and we would like to thank the various functions who made this project happen.
The project has been facilitated by excellent cross-functional work across our Capital Projects, Operations, Commercial, Quality and R&D Teams. A major win for the project was that it was the first time the R&D pilot plant has been used for the shelf life verification. This allowed us to run the shelf-life study and the line installation in parallel, taking nine months off the project timeline.
The cross functional team collaborated to find solutions to many complexities along the way, showing great examples of Tirlán values Adapt to Grow and Collaborate for Success.
Thank you for supporting the Consumer International team as we continue to build our portfolio.