A new consumer campaign for Truly Grass Fed has launched in the US

The TGF team recently launched its ‘Get to Delicious’ advertising campaign focusing on US consumers in New York, Boston, Atlanta, Jacksonville, Tampa and Colorado markets.

The campaign targets “Foodie Explorers” who seek out the finest foods that are delicious, good for them and good for the world.

Truly Grass Fed perfectly delivers on what the target audience is seeking – incredibly tasty cheese and butter without any trade-offs because of the brand’s commitment to quality, animal advocacy and sustainable farming practices.

Get to Delicious is running across social media channels including Facebook, Instagram and TikTok, plus on paid ads on Google search and YouTube. In print, an advertorial is running in the September issue of Food & Wine magazine, while a TV commercial is featuring on Connected TV, Hulu, Roku, Samsung TV, Disney, Discovery and Sling services.