The GI Growth team recently held their third webinar in their Ingredients series, with over 600 people registered to watch

This webinar showcased the Oat-Standing™ oat portfolio and demonstrated how Irish oats are the perfect plant-based solution for a wide variety of applications.

A significant amount of work went into making the webinar happen, from developing the content and promotional communications, to the webinar shoot itself. It was a great example of ‘winning together’ and only made possible by exceptional cross-functional collaboration between the Commercial Growth team, the Technical and Nutritional teams in R&D, Quality Operations for Grains and the GBS Digital+ team.

This webinar is a further step on our digital transformation journey, which is progressing under Project Engage. We are utilising new tools and channels to build awareness of our expertise, reach new customers and show them how we can support their product development.

Click below to watch the full webinar